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Our Team Got Motorola to the SuperBowl (Twice)

The Super Bowl may be the biggest advertising event of the year – but how many spots actually succeed at increasing sales? Key members of the Interplanetary team delivered a touchdown for Motorola two years ago when they produced a TV commercial scheduled to run during the big game.

Designed to build awareness for their new line of mobile phones, the ad worked so well that it generated record sales at Best Buy. Motorola was so pleased with the overwhelming response – that it ran the same ad during the Super Bowl the following year – and scored some equally impressive results.

Watch the video (and read the Case Study) here...


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About Interplanetary

Interplanetary is a full-service communications agency. We brings worlds together. We deal in big, unifying ideas and their implications for every touch point in your communications universe. We find the humanity at the heart of your brand and use it to break barriers, start movements, and generate extraordinary results.

If you would like to discuss what we can do for your brand, feel free to give me a call.

Julie Gutheinz, New Business Director
(212) 488-4786


Interplanetary | 175 Varick Street • Sixth Floor | New York, NY 10014